Pardot Marketing Automation
Pardot marketing automation solution blends in naturally with Salesforce. Pardot sports some of the most advanced analytic capabilities in the industry. Pardot allows department-wide efficiency improvements for your marketing team.
Pardot comes with the support of Salesforce, the industry standard in CRM solutions. You don’t need to use Salesforce to use Pardot, it also integrates with MSCRM, Sugar and NetSuite.
Create Email Nurturing Campaigns
Arm your marketing team with the tools to pass of leads when they are hot to the appropriate salesman. Using a predictable revenue model, Pardot merges with Salesforce to track leads all the way through your funnel.
Lead Generation That Really Works
Keep your pipeline fully stocked with a steady flow of high-quality leads using Pardot’s simple lead generation tools. Easily create landing pages and forms, optimize with advanced testing, and integrate your search connectors — all in one cohesive environment.
Simplified Lead Management
Pardot’s comprehensive lead management solution provides all the tools your sales team needs to efficiently nurture and manage prospects. Using Pardot marketing automation, you can automate lead scoring and grading, place prospects on relevant drip campaigns, and view and track all prospect activity on your website.
The FYI on ROI
Accountability and ROI reporting have always been a challenge for marketers, making it difficult to allocate budgets and make data-driven decisions. Those days are a thing of the past with Pardot’s closed-loop reporting, Prospect Lifecycle reports, and Google Analytics connector.
X-Ray Vision for Sales
Give your sales department the tools they need to pursue only the hottest leads. Use Pardot marketing automation to track prospect activity, score and grade leads, and view detailed prospect information and activity from within your CRM.
Pardot makes social media marketing a simple and measurable task. Post to multiple channels simultaneously, cross-sell your content, and track the success of your social efforts — from one all-inclusive platform.