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BrainSell and SugarCRM Host Boston Social Media Event - Increase Leads and Sales with Blogs, Social Media & Google

Best-Selling Author and Entrepreneur Dharmesh Shah to Present Keynote

Ipswich, MA (PRWEB) March 3, 2010 -- BrainSell Technologies, a gold SugarCRM business partner specializing in the sales, installation, and support of CRM and ERP software, is co-hosting SugarCRM's Boston Accelerator social media event on March 23, 2010 at the Boston-Woburn Hilton in Woburn, Massachusetts.

Dharmesh Shah, Chief Technology Officer & Founder of HubSpot and co-author of Inbound Marketing: Get Found Using Google, Social Media, and Blogs, will present the keynote and offer a book signing in the afternoon.

BrainSell and SugarCRM will take attendees through a whirlwind session of social media marketing. Speakers will evaluate the usefulness of "hot social media sites" and discuss how exactly these tools can increase business visibility, lead generation and sales. This complimentary event will begin at 8:30 a.m. with a networking breakfast and ends at 12:30 p.m. with a book signing by Dharmesh Shah.

"This event is the start of something great. We all hear about social media outlets; Is it a fad or an indispensible business resource?" said Jim Ward, President and CEO of BrainSell. "I truly believe that social media has a place in business. You just need the right tools to take advantage. We want to show people how to harness this hot, new resource to increase sales in a tough economy."

Event Highlights:

  • Keynote Speaker Dharmesh Shah, co-author of Inbound Marketing and founder of Hubspot: Getting Found Using Google, Social Media and Blogs
  • Mitch Lieberman, Vice President of Strategic Solutions at SugarCRM and blogger at CustomerThink.com and TheSocialCustomer.com: Where Inbound Marketing Stops, CRM Begins
  • CEO and Cofounder of InsideView, Umberto Milletti, to discuss how to effectively mine social media sources for leads with InsideView's cutting-edge application, SalesView.
  • Martin Schneider, Director of Marketing at Sugar and Chip Meyers of Insource Performance Solutions demonstrate how SalesView and SugarCRM helped Chips's company pull leads and increase sales.

"CRM Acceleration Boston is an extraordinary way for companies to understand and implement social media strategies that enhance and extend CRM initiatives," said Jeff Campbell, vice president of sales at SugarCRM. “Attendees will learn not only where Social CRM is headed but what they can do today to drive results for the rest of 2010 and beyond."

About BrainSell Technologies
Founded in1994 and headquartered in Ipswich, Massachusetts, with remote offices in Ohio, Virginia, Arizona, Georgia, New Hampshire and Maine, BrainSell Technologies LLC services have expanded up and down the eastern seaboard and to the mid-west. BrainSell is dedicated to perfecting customer relationship systems for each client to help increase productivity and profit margins. BrainSell provides comprehensive ERP and CRM solutions and services, including training, implementation and software development. Visit www.brainsell.net or call (866)356-2654 to learn more about BrainSell Technologies.

About SugarCRM
SugarCRM is the world's leading provider of open source customer relationship management (CRM) software. Over 6,000 customers and more than half a million users rely on SugarCRM to execute marketing programs, grow sales, retain customers and create custom business applications. Leading publications such as CRM Magazine, InfoWorld and eWeek praise SugarCRM for its ease-of-use, flexibility and open design. SugarCRM runs on the leading cloud computing platforms, including Amazon EC2, Microsoft Azure, Sugar On-Demand and Private Clouds, offering customers unparalleled choice and control of their data and deployments.

Event Details:
Accelerate Your Sales with Social Media and CRM
March 23, 2010 8:30 am - 12:30 pm
Hilton Boston-Woburn
2 Forbes Rd., Woburn, MA

Media Contacts:
Christine McKeown
Account Supervisor
Schwartz Communications, Inc.
Direct: +1. 415 512.0770

Sonja Fridell
Marketing and Social Media Manager
BrainSell Technologies
o: 866.356.2654 x206
www.BrainSell.net

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