Up until now, it was impossible for businesses to run Sage ERP applications like MAS 90 on a Macintosh computer. Thanks to AppEazy and its redesigned Mac client, they can.
Millions of Mac-based businesses are out there with limited options when it comes to ERP software. In the past three years alone, the number of worldwide Mac users has doubled to nearly 100 million, according to Forrester Research. As the ever-growing Mac population continues to climb across a variety of industries, it’s important to have the tools and resources necessary to accommodate both PC and Mac users alike.
With the recent redesign of AppEazy Connect for Mac OS X, Applianz is doing their part to help you reach out to your potential Mac-based customers. AppEazy opens up the door to an untapped potential customer base of new MAS 90, 200, 500 and AccPac ERP prospects for your business, meaning no more lost opportunities.
Dolby the Rat Terrier was so pleased with the office that he decided to become BrainSell's interim president.
Industry conventions can make offices desolate places for 2 or 3 days. With members of the BrainSell team out at Sage Insights in Denver, Colorado, things have been pretty quiet in the Massachusetts office. Nothing spices things up like a visit from a family pet.
What do you do to keep things interesting when most of the staff is out?
I’ve recently discovered the beauty of bit.ly, a simple URL shortener. URL shorteners are good for many things, but especially for Twitter. When you’re limited to 140 characters, you can’t waste them on a long URL. When you shorten with bit.ly, it keeps track of your moves. Create a free user login and you can track how many hits your shortened URL gets and from which source.
Bit.ly makes you rethink Twitter. Why does one tweet get your URL 25 clicks and another gets ignored completely?
Tips for tweet clicks…
Keep it short
Get sexy! I know you just read that, use some catchy words.
Get creative too! Say things in that appeal to a wide audience.
Don’t get too specific, that’s the beauty of having a bit.ly URL for people to follow, they can get the details there
I’m supplimenting my google analytics obsesion with Bit.ly now. Use your tweets to see what grabs peoples attention. It works!!!
Ross Jones, VP of Sales Engineering at BrainSell, lectured at Harvard University’s Extension School of Management last month. Jones has been feature as a guest lecturer for three years at Harvard.
Jones’ lecture, The Need for CRM, is part of the graduate course, MGMT 6060 Customer Relationship Management. The course, led by Paul Olean, teaches how to develop a successful customer relationship management (CRM) program.
Jones’ two hour presentation addressed why CRM is needed in business, the benefits and implementation tactics. Jones also discussed why social media is now an invaluable facet of CRM.
“Social media can no longer be ignored,” said Jones. “Using social media as a means of inbound marketing is a very cost-effective way of increasing sales. CRM can handle all the extra data that is a product of social media. It’s a win-win.”
Jones has been a VP with BrainSell for eight years and is an expert on CRM implementation and service.
For more information on Harvard University’s graduate management program, visit the extension Website.
BrainSell CEO Jim Ward will go to great lengths for service excellence. A pesky air conditioning unit has left the office in temperature control distress; this hot box is 76 degrees and climbing! New Englanders like us don’t do well in that sort of climate, and neither do our servers.
Jim takes matters into his own hands…
Just another example of BrainSell’s commitment to excellence in all fields.
The countdown is on – 5 days until our big social media event at the Woburn Hilton. Close to 200 people are signed up already and we’re setting our goals high. 300 sign ups! Almost all of the sign ups have come from social media. Facebook, LinkedIn and Twitter.
We needed to step things up in the final sprint. So one of our fine colleagues from SugarCRM, @mjayliebs, suggested running a Twitter contest. After a little research, I found that short and easy is the best way to get traction with a contest.
@brainsell hyped about http://bit.ly/brainsellevent and giving away $100 in GC today! RT this to be eligible to win 1 of 4 $25 GCs
That’s it! Re-tweet our message about re-tweeting and you can win one of 4 $25 gift cards. To where? Who cares! It only takes one click for a chance at free money, I’m down. Are you? Starbucks anyone?
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